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Ulta's Gorgeous Hair Event Has Arrived—Here's Everything We're Eyeing
Take up to 50 percent off on favorites from Ouai, Revlon, and more.
By Behind every good hair day is an arsenal of hair products designed to coif, curl, and condition your hair into tip-top shape. And the closer we get to summer—with high heat and even higher humidity that doesn't always bode well for sleek styles—the more eager we are to call in some much-needed reinforcements. Fortunately, for both our seasonal hair looks and budgets, Ulta's Gorgeous Hair Event is here, with discounts up to 50 percent off on top brands like Virtue, Revlon, dpHue, and more.
ON SALE: FRIDAY, MAY 26
Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-in Heat Protection Spray
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What is the Ulta Gorgeous Hair Event?
Think of the beauty superstore's latest shopping event as the hair-centric equivalent to Ulta's 21 Days of Beauty. The Ulta Gorgeous Hair Event 2023 started on May 14 and runs through June 3. During the sale, Ulta customers can save up to 50 percent on some of the buzziest shampoos, styling sprays, and hot tools around. Each day, Ulta drops a new assortment of deals that are only available for a mere 24 hours, which is why we suggest adding it to your cart as soon as possible.
With so many nearly a month of deals to sift through, we understand that keeping tabs on Ulta's Gorgeous Hair Event can be a little overwhelming. And while you could visit Ulta.com every day, we've already sifted through the retailer's offerings for the best of the best price drops. Just be sure to keep this page bookmarked to keep tabs on exactly when your must-have products go on sale. As an added bonus, you can also save up to 15 off on makeup favorites right now during Ulta's Memorial Day weekend sale.
Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-in Heat Protection Spray
Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-in Heat Protection Spray
Kick dry hair to the curb with just a few sprtizes of this part leave-in, part heat protectant spray—which protects against damage at up to 450 Fahrenheit—from Alterna.
Bio Ionic 10X Pro Straightening & Styling Iron
Bio Ionic 10X Pro Straightening & Styling Iron
This beloved ceramic flat iron heats up to 450 degrees Fahrenheit, and uses vibrating one-inch plates for easy styling. Did we mention it even emits negative ions to get hair its sleekest?
Virtue Smooth Conditioner
Since no shower routine is complete without conditioner, you might as well pick up a really good formula while it's on sale. This one from Virtue (which happens to be one of Jennifer Garner's favorite hair care brands) uses hydrating ingredients like shea butter and sunflower seed oil to leave your hair smooth and nourished.
Love Wellness Healthy Hair Probiotics
Love Wellness Healthy Hair Probiotics
There's more to hair health than using the right heat protectant. (But don't get us wrong: That is very important.) If you want to take your strands to the next level, Love Wellness' Healthy Hair Probiotics uses ingredients like probiotic strains, pea protein, and vitamins to add extra thickness and length to fine or thinning hair.
Olivia Garden Opal Detangler Medium to Thick Hair Brush
Olivia Garden Opal Detangler Medium to Thick Hair Brush
If you're looking to replace a trusty hair brush before summer hits, we recommend taking advantage of 50 percent off on Olivia Garden's range of top-rated tools during Ulta's Gorgeous Hair Event.
dpHue Apple Cider Vinegar Hair Rinse
dpHue Apple Cider Vinegar Hair Rinse
Over 1,200 Ulta customers are raving about this clarifying rinse from dpHue, which uses apple cider vinegar to gently cleanse your hair and scalp of build up without stripping it of moisture.
Eva NYC Healthy Heat Pro-Lite Dryer
Eva NYC Healthy Heat Pro-Lite Dryer
You won't have to worry about getting arm or shoulder cramps while using this featherweight blow-dryer. It's designed with two speed and three heat settings, plus, tourmaline-infused ceramic that helps lock in hair's moisture while minimizing frizz.
Living Proof Full Dry Volume & Texture Spray
Living Proof Full Dry Volume & Texture Spray
Summer is practically synonymous with beach waves—and Living Proof's Full Dry Volume and Texture Spray delivers similar results without a trip to the ocean. Simply spritz on dry hair, tousle your strands, and you'll have that perfectly undone look in a snap.
Revlon One Step Hair Dryer & Volumizer PLUS
Revlon One Step Hair Dryer & Volumizer PLUS
Thanks to Revlon's viral styling brush, you can score a salon-worthy blowout from the comfort of your home. Not only does this tool dry and style your hair in one fell swoop, but Revlon also claims it can make your hair appear 75 percent shinier.
IGK Mixed Feelings Leave-In Blonde Toning Drops
IGK Mixed Feelings Leave-In Blonde Toning Drops
Calling all blondes: IGK's leave-in droplets work overtime to tone down any brassy colors and let your hair shine at full wattage. Simply mix this purple-tinged formula with your favorite styling cream and IGK will take care of the rest.
BaBylissPro Porcelain Ceramic Triple Barrel Waver
BaBylissPro Porcelain Ceramic Triple Barrel Waver
For more pronounced waves, this triple-barreled waver from BabyBlissPro works just like a curling iron, but has enviable, mermaid-like results.
Kelsey Mulvey is a freelance lifestyle journalist, who covers shopping and deals for Good Housekeeping, Women's Health, and ELLE Decor, among others. Her hobbies include themed spinning classes, Netflix, and nachos.
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